{"title":"Our Favourites","description":null,"products":[{"product_id":"glow-shampoo","title":"GLOW Shampoo","description":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cstrong\u003e\u003cspan\u003eClean hair. Nourished hair. Your glow starts here.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCreated for dry, damaged and brittle hair, GLOW Shampoo gently cleanses while nourishing your hair with organic Argan Oil, Vitamin E, Omega 3 and Omega 9.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe first step to softer, healthier-looking, beautifully glossy hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eGENTLY CLEANSES\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWashes away build-up and everyday grime while caring for dry, thirsty hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eNOURISHES + CARES\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eEnriched with Argan Oil and essential fatty acids to nourish dry, stressed lengths.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eBRINGS BACK THE GLOW\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eLeaves hair feeling fresh, soft and ready for the rest of your GLOW ritual.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eWHO IT’S FOR\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eDry, damaged, brittle or dull hair that needs nourishment without compromising on that fresh, clean feeling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for coloured, heat-styled or naturally thirsty hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eHOW IT FEELS\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eFresh, nourishing and luxurious.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHair feels beautifully clean without losing that soft, cared-for feeling.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eYOUR RITUAL\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eWet your hair thoroughly, then massage GLOW Shampoo into your scalp using your fingertips.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTake your time — give yourself a little scalp massage while you cleanse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRinse thoroughly and repeat if needed, then follow with GLOW Conditioner.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eTHE GOOD STUFF\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eOrganic Argan Oil\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Nourishes and cares for dry, stressed hair while helping enhance softness and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eVitamin E\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Helps condition and nourish dry hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eOmega 3 + Omega 9\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Essential fatty acids that help support softer, healthier-looking hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCruelty-Free\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Because beautiful hair should never come at the expense of animals.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eLUCY’S TIP\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003e“Shampoo is for your scalp, not your ends. Really work it into your scalp with your fingertips and give yourself a little massage while you’re there. Let the lather run through your lengths as you rinse — there’s no need to scrub them.”\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eGreat hair starts at the scalp. Start your GLOW ritual here.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"ownituk","offers":[{"title":"Default Title","offer_id":42563860922592,"sku":"","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/8095\/5104\/files\/JRPHR2.jpg?v=1790499434"},{"product_id":"glow-conditioner","title":"GLOW Conditioner","description":"\u003cp\u003eArgan enriched GLOW conditioner is specifically formulated for dry, damaged, or brittle hair.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cstrong\u003e\u003cspan\u003eFor dry, thirsty hair that needs softness, strength and its glow back.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEnriched with organic Argan Oil, Vitamin E and essential fatty acids, GLOW Conditioner deeply nourishes and hydrates dry, damaged and brittle hair — leaving it softer, smoother and beautifully glossy.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eNOURISHES + HYDRATES\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eReplenishes thirsty hair with moisture for softer, healthier-feeling lengths.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eSOFT + GLOSSY\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eSmooths and conditions for that silky, expensive-looking shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eSTRENGTHENS + CARES\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003ePacked with Vitamin E, Omega 3 and Omega 9 to nourish and care for dry, fragile hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eWHO IT’S FOR\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eDry, damaged, brittle or dull hair that needs extra moisture, softness and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for coloured, heat-styled or naturally thirsty hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eHOW IT FEELS\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eRich and nourishing without leaving your hair feeling heavy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHair feels soft, silky, conditioned and easier to manage — with that healthy GLOW finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eYOUR RITUAL\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eAfter cleansing with GLOW Shampoo, smooth Conditioner through your mid-lengths and ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTake a moment. Let it sit while you finish your shower, then rinse thoroughly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor an extra nourishment boost, follow with your Coconut \u0026amp; Avocado Hair Mask twice a week.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eTHE GOOD STUFF\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eOrganic Argan Oil\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Nourishes dry hair and helps leave it beautifully soft and glossy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eVitamin E\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Helps condition and care for dry, stressed hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eOmega 3 + Omega 9\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Essential fatty acids that help nourish and support healthier-looking hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCruelty-Free\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Because beautiful hair should never come at the expense of animals.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eLUCY’S TIP\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003e“Don’t rush your conditioner. Smooth it through your lengths and ends and give it a minute to work. Twice a week, follow with the Coconut \u0026amp; Avocado Mask for that extra hit of nourishment. It’s the little things you do consistently that create great hair.”\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eNo bad hair days. Just your GLOW ritual.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"ownituk","offers":[{"title":"Default Title","offer_id":42563893166304,"sku":"","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/8095\/5104\/files\/JRPHR3.jpg?v=1790499497"},{"product_id":"intense-repair-mask","title":"Coconut \u0026 Avocado Nourishing Hair Mask","description":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cstrong\u003e\u003cspan\u003eFor hair that’s thirsty, dull, damaged — or simply deserves more.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYour weekly dose of deep nourishment for softer, glossier, healthier-looking hair. Powered by coconut, avocado, shea and argan oils to turn dry, brittle lengths into hair that looks nourished, polished and expensive.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eDEEPLY NOURISHES\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eReplenishes dry, brittle and overworked hair with rich, conditioning oils.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eSOFTER + GLOSSIER\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eLeaves hair feeling silky, smooth and beautifully glossy.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eYOUR WEEKLY RESET\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eBecause great hair starts with the little rituals you do consistently.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eWHO IT’S FOR\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eDry, dull, brittle, damaged or thirsty hair — especially hair that’s coloured, heat-styled or simply needs a little extra love.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eHOW IT FEELS\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eRich, indulgent and deeply nourishing. The kind of treatment that makes wash day feel less like a chore and more like something you do for yourself.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eYOUR RITUAL\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eAfter shampooing and conditioning, apply generously through your mid-lengths and ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePop on your OWN IT Treatment Turban and leave for 10–20 minutes while you get on with your Sunday.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRinse thoroughly and finish with a little GLAZED through your ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eTHE GOOD STUFF\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCoconut Oil\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Rich in fatty acids to nourish and condition dry hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eAvocado Oil\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Helps soften and replenish dry, damaged lengths.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eShea Butter\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Rich, conditioning moisture for softer-feeling hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eArgan Oil\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Helps smooth, nourish and add beautiful-looking shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eLUCY’S TIP\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003e“Apply it, slick your hair back, pop your turban on and leave it to work while you get on with your day. Good hair doesn’t need to be complicated — it’s the little things you do consistently that make the difference.”\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eYour hair is your crown. Make looking after it a ritual.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e250ML\u003c\/p\u003e","brand":"ownituk","offers":[{"title":"Default Title","offer_id":42563893493984,"sku":"44","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/8095\/5104\/files\/JRPHR1.jpg?v=1790499382"},{"product_id":"glazed","title":"GLAZED","description":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cstrong\u003e\u003cspan\u003eYour everyday oil for glossy hair, nourished skin and that just-GLAZED glow.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLightweight, fast-absorbing and packed with nourishing natural oils and Vitamin E, GLAZED is the multi-use oil designed to become part of your everyday ritual.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHair. Scalp. Skin. Nails. One bottle that does it all.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eGLOSSY, NOURISHED HAIR\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eSmooth through your lengths and ends for softer-feeling hair, added shine and a beautifully polished finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eSCALP LOVE\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eMassage into your scalp as part of your weekly hair ritual to nourish and care for the foundation of healthy-looking hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eGLOWING SKIN\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eMassage into damp skin after your shower for soft, nourished skin and a gorgeous all-over glow.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eWHO IT’S FOR\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eAnyone who loves glossy hair, glowing skin and products that earn their place on the bathroom shelf.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for dry ends, frizz, dull-looking hair, scalp massage, body oiling, gua sha, cuticles and anywhere that needs a little extra nourishment.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eHOW IT FEELS\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eSilky, lightweight and luxurious without feeling heavy or greasy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt melts into your hair and skin, leaving everything feeling soft, nourished and beautifully GLAZED.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eYOUR RITUAL\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFor hair:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Smooth a few drops through your mid-lengths and ends to tame frizz and add instant gloss.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFor your scalp:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Massage in with your fingertips before wash day for a nourishing scalp ritual.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFor your body:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Apply to damp skin after your shower and massage in slowly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFor your face:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Add a little slip before your gua sha ritual.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFor the little things:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Massage into dry cuticles, lips or anywhere that needs some extra love.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eTHE GLAZED RITUAL\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cspan\u003eApply GLAZED to your clean skin straight from the shower to lock in moisture. Massage slowly into your skin for that soft, \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003edewy, just-glazed glow\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e that lasts all day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eLittle rituals, repeated daily. That’s where the glow comes from.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eLUCY’S TIP\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003e“If you only start with one OWN IT product, make it GLAZED. I use it everywhere — through my hair, on my scalp, over damp skin and with my gua sha. It’s one of those little everyday rituals that makes you feel instantly more put together.”\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eGlow. Nourish. OWN IT.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"ownituk","offers":[{"title":"Default Title","offer_id":46668137824480,"sku":"","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/8095\/5104\/files\/JRPHR6.jpg?v=1790499152"}],"url":"https:\/\/www.ownitlifestyle.co.uk\/collections\/our-favourites.oembed","provider":"ownituk","version":"1.0","type":"link"}